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From the 1997 Annual Report
Dear Shareholders, Customers, and Employees:
I am pleased to report that Finning International Inc. produced record results
in 1997 for the fourth consecutive year. Revenue increased 24% to $2.3 billion
and net income improved 18% to $104 million. The Company’s return on
shareholders’ equity was 16.2% in 1997—the third year in a row the Company
earned a return above its 15% target.
This strong performance could not have been achieved without the commitment of
our Finning employees around the world. By applying their expertise to
individual customer needs they are consistently providing the best
solutions—made possible by the fact that finning sells and services the best
equipment in its class, namely Caterpillar. Reliability, productivity and
quality of design, manufacture and support are the key ingredients in
Caterpillar’s record of success.
Finning’s record performance in 1997 can also be credited to our corporate
strategy. We remained committed to our core business while stepping further out
on the international stage. Earlier this decade, the Company embarked on a plan
that would see Finning increase its diversification outside of Western Canada.
In 1993, we acquired the Caterpillar dealership in Chile at a time when that
economy was beginning to accelerate. On October 1, 1997, we completed the
acquisition of H. Leverton Limited, the other Cat dealership in Britain, making
our Finning (UK) Ltd. operation the sole British Cat dealership. Management is
currently integrating the best practices of those two companies to create a
stronger and more efficient dealership. The equipment industry in Britain
remains highly competitive but we are expecting steady improvement in Finning
(UK)’s market share and operating margins over the next three to four years.
Because of our diversification, Finning now generates more than half of its
revenue from activities outside of Canada. We serve an expanded customer base
spread over three continents and operating in unique industries and separate
economies. This diversification reduces our exposure to market cyclicality in
any one sector of an economy, allowing our Company to focus on building
long-term value. For example, even though the coastal forestry industry in
British Columbia experienced weakness in 1997, double digit growth in Alberta
and Chile allowed us to achieve record results.
To further our international diversification, we are also committing more people
and more resources to our Universal Machinery Services division ("UMS"),
previously called International Sales. UMS sells used equipment and used parts
to end-users and other dealers around the world. In the last five years, the
division as tripled its sales to $100 million in 1997 and is now expanding its
marketing efforts in the areas of pipeline equipment and cranes.
While diversification has been a key to Finning’s successful growth, so too has
been the forward looking and expansive product introduction program of
Caterpillar. Since 1992, Caterpillar has introduced more than 244 new or
improved products and this past year Cat completed a series of acquisitions and
joint ventures to further expand its product line. In the agriculture sector,
Cat has joined hands with German-based Claas KgaA to introduce a new line of
Lexion combine harvesters that will be available in North America in 1999.
Caterpillar also acquired Skogsjan AB and Perkins Engines (a division of
LucasVarity pls) to expand their forest and power systems lines, respectively.
In the second quarter of 1998, Cat will launch its new series of compact
construction equipment at an industry trade show in Germany. The commitment to
product leadership by Caterpillar provides Finning with expanded opportunities
to sell and service new and existing equipment in all dealer territories.
While Finning has grown in size significantly and enhanced its strategic
position over the past decade, it is clear that we cannot stand still in a
changing business environment. We must be ever vigilant to the opportunities
and threats that are sure to appear in tomorrow’s markets. competition remains
tough in each of our dealer territories and we are making the necessary
internal changes to stay one step ahead. We recognize that our success in the
past has been due to our ability to control costs and reposition our resources
to best serve our customers. And we are continuing this approach. In our
British operations, substantial relocation and restructuring efforts are
underway as Finning (UK) and H. Leverton are being combined to maximize
productivity. And in Canada, we have made the decision to relocate 220
positions from our Canadian head office on Great Northern Way in Vancouver to
our renovated three-storey office building in Edmonton, Alberta. Edmonton,
centrally located to our oil, gas, mining and agricultural customers, is also
the gateway to the Northwest Territories which offers a promising future in the
mining sector, especially diamonds. Finning (Canada) must be close to its
customers in Alberta and the Northwest Territories where expansion
opportunities in all key sectors will be the biggest source of our Canadian
growth in the next decade. To provide state-of-the-art service support for
customers in the Lower Mainland, a new $15 million branch facility is under
construction in Surrey, B.C.
In our continuing efforts to improve efficiency and customer service, Finning
made a significant corporate-wide commitment to upgrading its information
systems in 1997. Both Finning (Canada) and Finning (UK) successfully launched
version 2.0 of the Dealer Business System (DBS) in the third quarter of 1997.
DBS is customized software that improves support services for Finning’s
customers, and links the Company’s database with Finning’s operating units, the
Caterpillar network and other Cat dealers worldwide. Finning Chile will be
upgraded from an earlier version of DBS in the fourth quarter of 1998.
Finning also continues to benefit from the business acumen and informed
governance of its Board of Directors. In this regard, the Board appointed two
additional members in 1997—Jim Dinning of Calgary, Alberta, and Timothy Howden
of Marlow, England. We look forward to the valued contribution of these two
members.
Looking forward, Finning’s performance will continue to improve as each of the
operating units capitalizes on its unrealized potential. Now that Finning (UK)
is the national Caterpillar dealer in Britain, there is an opportunity to begin
growing our market share in that territory and improving cost competitiveness
over time. In Chile, increasing activity in construction and infrastructure
projects will offset the decline in the growth rate of mining expected in that
territory in 1998. And in Canada, continued activity in the petroleum industry,
expansion of the oil sands, and new diamond mining projects in the Northwest
Territories provide on-going growth opportunities.
By focusing on core strengths which enhance our "customer solutions" to
business, the Company will continue to build long-term value. Through the
dedication and commitment of all our employees, we will continue to be the
leaders in the markets that we serve.
Sincerely,
(signed)
James F. Shepard
Chairman and Chief Executive Officer
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